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What Is an Assisted Sale?


An assisted sale is a unique property solution where a specialist company helps you sell your home—often by covering the upfront costs, improving the property and managing the entire sale process. You remain the legal owner until the sale is completed, and in most cases, the property is enhanced to attract a higher offer.


It’s ideal if:

  • You can’t afford renovations

  • Your house is in poor condition

  • You need to sell quickly

  • You’ve had no luck on the open market



Why Some Homes Struggle to Sell


There are several reasons why a home may not attract buyers:


Outdated property in London


  • Outdated or poor condition interiors

  • Short lease or legal complications

  • Needing major repair work

  • Limited curb appeal

  • Overpricing or poor estate agent marketing


In these cases, lowering your price isn’t your only option. Assisted sale can offer a win-win outcome without settling for less than your property’s potential.



How Does Assisted Sale Work?


Here's how a typical assisted sale process goes:


  1. Assessment – A property expert assesses your home’s market value and sale potential.

  2. Agreement – You agree on a base price and terms. The company takes on the risk of improving and marketing the property.

  3. Improvements – Repairs, cleaning, or light refurbishments may be done to boost value.

  4. Sale – The company markets and sells the home. You receive your agreed sum once it sells.


This solution removes upfront fees, delays, and the stress of managing a renovation or sale yourself.



Benefits of an Assisted Sale


  • No upfront costs

  • Sell a home in poor condition

  • Achieve a better final price

  • Stay in control (you retain legal ownership until sale)



An Assisted Sale Project in South London


Renovation project in Lewisham, South London, renovated and sold by Idyll Estate Agents
Renovation project in Lewisham, South London, renovated and sold by Idyll Estate Agents

A client in Lewisham had a property on the market for over 12 months with zero buyer interest. The 3-bedroom terraced house had huge potential; however, prospective buyers couldn't overlook the outdated condition of the interior, the repairs and the costs to purchase at full market value and renovation. With no offers and a desperate seller, we step in. Through our assisted sale service, we:


  • Assessed and determined how much the property would be worth after the works.

  • Full renovation; change of layout with upgraded fixtures, cosmetic and flooring.

  • Paid for renovations.

  • Listed and sold the property in under 8 weeks.


The client walked away with more than and the new buyers were excited to move into a home that felt and looked completely brand new.


Check out the full project story here



Is Assisted Sale Right for You?


If your home isn’t selling—or you can’t afford the time or money to fix it—an assisted sale could offer you a faster, more profitable exit.


Want to talk it through? Get in touch today and we’ll assess your property free of charge.


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28 Jul 2025

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If your home has been sitting on the market with little to no interest, you’re not alone. Thousands of UK homeowners each year face the frustration of a property that just won’t sell, and a stalled sale can be draining. But there’s an alternative many sellers don’t know about: assisted sale!

Estate Agent, Mary Cobbina

DESIGN

Struggling to Sell Your Home? Assisted Sale Might Be the Solution

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